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Old 02-06-2017, 06:14 PM   #1
MJones_RB
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Only 8600 Toyota 86s will be available in 2017

Not sure if that's USDM or worldwide. Doesn't count BRZs. Strange marketing ploy, for sure.

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Old 02-06-2017, 06:18 PM   #2
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bit late to the party
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Old 02-06-2017, 06:22 PM   #3
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and they will only sell 86 total

Last edited by ChimpMania; 02-08-2017 at 05:19 PM.
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Old 02-06-2017, 06:26 PM   #4
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Less of a marketing ploy, more smart business decision, because not all that many were sold last year in North America.
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Old 02-06-2017, 06:34 PM   #5
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Beyond limited sales, making a prosuct seem scarce creates an illusion you need to buy now. Why do you think they make a limited edition every year or two?

And this is a Toyota finally so all the people mad about Scion is a group to try and capitalize on
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Old 02-06-2017, 07:53 PM   #6
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Got mine.
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Old 02-06-2017, 07:55 PM   #7
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Why do you think they make a limited edition every year or two?
Because they knew many people would trade. Like an iPhone, some people can't stand to not have the very same car, but different.
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Old 02-06-2017, 08:05 PM   #8
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Because they knew many people would trade. Like an iPhone, some people can't stand to not have the very same car, but different.
Exactly. And if its "limited" it makes people think they have to make a decision right this minute so more likely they to make a rash decisions
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Old 02-06-2017, 08:41 PM   #9
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Less of a marketing ploy, more smart business decision, because not all that many were sold last year in North America.
Yep 8600 is about right

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Old 02-06-2017, 08:50 PM   #10
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I know I laughed pretty hard the first time I saw the commercial and they mentioned "only 8600" lol
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Old 02-06-2017, 08:50 PM   #11
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They'll be lucky to move 8,600
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ineedyourdiddly
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Old 02-06-2017, 08:54 PM   #12
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Yep 8600 is about right

If that trend continues, I would not be surprised if the 86 platform is discontinued in NA.
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Old 02-06-2017, 09:11 PM   #13
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Do these numbers also include the special editions?

Quote:
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Yep 8600 is about right

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Old 02-06-2017, 09:21 PM   #14
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If that trend continues, I would not be surprised if the 86 platform is discontinued in NA.
...and re-introduced in FI!

(I know you meant a different 'NA')
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