Report: 6000 BRZ coupes for 2013 model year!

[Tainen]

Originally Posted by blofeld42

As I recall there are around 300 Subaru dealers in the US, which works out to something like an average of 2-4 BRZs per dealership per month. Of course the Subaru corporate allocation model will send more or fewer to specific dealers.

I've heard that the supply is going to be limited for months now.

600 dealers in the US.

540 BRZs per month, for 7 months. that is all confirmed info from SOA.

[Zgrinch]

Originally Posted by blofeld42

As I recall there are around 300 Subaru dealers in the US, which works out to something like an average of 2-4 BRZs per dealership per month. Of course the Subaru corporate allocation model will send more or fewer to specific dealers.

I've heard that the supply is going to be limited for months now.

http://www.subaru.com/company/index.html

Corporate Headquarters
Subaru of America, Inc. moved to its current Cherry Hill, NJ, facility in 1986. The $18 million, 115,000 square-foot, seven-story structure serves as the company's national headquarters housing approximately 300 people in Finance, IT, Marketing, Sales and Product Planning. The company markets Subaru vehicles, parts and accessories through a network of approximately 600 dealers across the United States.

1-2 a month maybe...some dealers very few at all

[FRSDREAMER]

So....

With 6k for BRZ and more/less for FRS.

Does this mean they will be extremely hard to find 3-4 years down the road?

[Capt Canuck]

^You'll be tripping over them in 3-4 years. Don't worry.

[86fanatic]

Originally Posted by FRSDREAMER

So....

With 6k for BRZ and more/less for FRS.

Does this mean they will be extremely hard to find 3-4 years down the road?

6K is a LOT of cars, and just for BRZ, that means there might be as much as 12K between FRS and BRZ on the road per year.

To put that in perspective, that's about double the production of the S2000, and those aren't exactly hard to find, even 3 years after production ended.

[Zgrinch]

Originally Posted by FRSDREAMER

So....

With 6k for BRZ and more/less for FRS.

Does this mean they will be extremely hard to find 3-4 years down the road?

This is just my personal opinion, but no, I do not think they will be hard to find 3-4 years out. I think the first year Subaru is trying to maximize both confirmed sales orders and profits by limiting supply. Then if the demand stays high and the car starts to build more brand awareness, production will pickup and finding one on a lot will be easier than compared to this first initial year.

[Margovincent_22x]

Originally Posted by tripjammer

Your right but the Stitching is the same. That was a rumor that the Canadian FR-S was not going to have the red stitching. It was not set in stone. I guess you can say the fake silver painted plastic trim on the dash in the BRZ can cost more. It would be nice if that was real metal.

It's mostly NAV and HIDS that are the difference.

But hey every FR-S we have seen is still pre-production.

But will won't know until we see production units of both to compare too.

FYI the BRZ and the FR-s have different coil springs and other small configuration and parts. Based from what I read in the past.
BRZ = Stiffer
FR-S = Less Stiff

[Draco-REX]

Originally Posted by Margovincent_22x

FYI the BRZ and the FR-s have different coil springs and other small configuration and parts. Based from what I read in the past.
BRZ = Stiffer
FR-S = Less Stiff

Kind of. What matters more is the handling result. The FR-S is slightly more neutral than the BRZ which will tend towards understeer at corner entry. The end result is that the FR-S will be easier to get the tail to hang out, whereas the BRZ should be the more stable corner carver. Especially once fitted with stickier tires and a better alignment.

[Oriental Life]

Originally Posted by Zgrinch

This is just my personal opinion, but no, I do not think they will be hard to find 3-4 years out. I think the first year Subaru is trying to maximize both confirmed sales orders and profits by limiting supply. Then if the demand stays high and the car starts to build more brand awareness, production will pickup and finding one on a lot will be easier than compared to this first initial year.

Have you considered that both Subaru and Toyota could loose money on this car and sell it (at least in NA) for less than they spent building it?

Just brining into perspective - this car holds emotional value to no less, Akio Toyoda. Thus limited production, thus no pricing for so long, thus unusual trim options, thus (I want to say) cancelled\delayed Scion model

I put my bet on the fact that this care will remain rare over the next 3-5 years. I'll not be surprised if Toyota\Subaru will get into a big fight over it and will cancel it all together after a short period of time. Bring it on!

[Draco-REX]

Originally Posted by lpnnlp

My other post on the subject is below. We know that Toyota gets, according to a Subaru corp guy, the "vast majority" of production. We don't know exactly the ratio, but the usage of "vast" tells us at the minimum that it's a 1:2 ratio, maybe even as high as 1:4.



We should be seeing one half of the 36-60k production sold in the states. A mid-range estimate of 24k cars (48k/2) split as 6k BRZ and 18k FRS (1:3) sounds plenty to me.

This.

Considering Toyota has seen 7000 orders in Japan ALONE, Subaru's plant will be concentrating on FR-S production. Remember, Subaru gets a bite of every FR-S sold, so it's not a lost sale when a FR-S leaves the plant instead of a BRZ.

[Draco-REX]

Originally Posted by Oriental Life

Have you considered that both Subaru and Toyota could loose money on this car and sell it (at least in NA) for less than they spent building it?

Just brining into perspective - this car holds emotional value to no less, Akio Toyoda. Thus limited production, thus no pricing for so long, thus unusual trim options, thus (I want to say) cancelled Scion model

I put my bet on the fact that this care will remain rare over the next 3-5 years. I'll not be surprised if Toyota\Subaru will get into a big fight over it and will cancel it all together after a short period of time. Bring it on!

If the FT turns out to be the next Miata, I don't see them holding back production just to keep it exclusive. They're going to sell the hell out of the car to rub it in the faces of the nay-sayers on their boards, and in Mazda's face.

[Oriental Life]

Originally Posted by Draco-REX

If the FT turns out to be the next Miata

80 cars in 2012 and 160 cars in 2013 for Bay Area, CA with 7.5M official population... Doesn't look like Miata to me. I hope not.

[fatoni]

Originally Posted by Draco-REX

Kind of. What matters more is the handling result. The FR-S is slightly more neutral than the BRZ which will tend towards understeer at corner entry. The end result is that the FR-S will be easier to get the tail to hang out, whereas the BRZ should be the more stable corner carver. Especially once fitted with stickier tires and a better alignment.

so understeer > neutral handling for handling?

[dsgerbc]

Originally Posted by lpnnlp

Heh, and let's not forget that as soon as some people buy them, they will regret it and re-sell them.... maybe in response to getting smoked off the line by a v6 Camry...

Doubt it, those who worry about Camry probably won't buy them to begin with. However, I'm sure there will be some who try to sell their new cars at a premium
Some might even succeed if the car turns out to be as good as magazine reviewers say and waitlists at dealers explode.