Quote:
Originally Posted by himbo
They're really not half bad. And from a marketing ana branding perspective, both companies benefit from a platform like this.
I think that a next gen brz/gt86 with an updated motor will see some decent sales, and might attract buyers who thought the cars were too slow.
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In many conversations with my dealer sales staff I have found that they have lost sales to many of the John and Jane driving public because during a test drive they accidentally kicked the rear out and scared themselves. For every sale that they gain from more power they will lose one for another average person that the car scares. There simply are not enough "enthusiasts" to go around for all the available cars. Without those "normal" buyers no car model will survive. The beauty of the Mustang is that they make many different power levels to appeal to many different groups. People always seem to focus on the high powered top levels but they represent about 2% of Mustang sales and are not what keeps it alive. If they really wanted to increase sales of the Twins (which I strongly doubt)they would need to offer at least two power levels to appease each group. That is not likely to happen. If they did offer a higher power engine it would push the price up to a point where the people that now complain about no power would just start saying "well I can get a Porsche for that" and still not buy. More power is not the answer to more sales contrary to what a vocal group would have us think.