Quote:
Originally Posted by renfield90
Fortune Auto 500s are what, $1000? IMO you're trying to win on a very thin slice of the market.
You'll sell to the person who wants a mild drop and (uncommonly) understands that a shock properly matching the spring will probably be better than a low end coilover. The average person in this price range is going to compare your product to the $800-$1000 coilover segment that gives you:
- ride height adjustability
- damping adjustability (even if it's shit)
- smaller springs (to fit larger wheels)
- bling factor (yo bruh I bought coils, howbowdah #lit)
The truth is, drop springs serve people who want a small drop and are willing to sacrifice some optimization/performance in their setup for price and ease of reuse with OEM components. And unfortunately, low end coilover prices are dirt cheap these days. Lastly, this car isn't like cars of yesteryear that damn near had a 4x4 stance until you lowered them, we're already pretty damn low IMO.
It's a great idea but will probably end up as too much of a niche.
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I'm not looking for a niche, I'm just seeing what the average enthusiast would care about or consider.
Coilovers are nice, but the number 1 thing I do not see people discussing when it comes to coilovers is the fact that the perches come loose over time and you need to manually tighten or adjust it on a regular basis.
I mean, I'm not looking for a large bump in units. Moving 5 units in a year versus 0 in 2016 is better than nothing... and it probably takes a bit of end user education.
Thanks for pointing out the benefits. Ironically it's also a list I can attack low-end coilovers on.
Quote:
Originally Posted by ryoma
TBH, the typical owner of our platform will most likely just be buying the cheap coilovers due to the adjustments they offer. they could care less about the ride quality and mistakenly think that stiffer is always better.
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Is it that simple of an answer? There's more than 50,000 of these cars in the US and half of them aren't looking for coilovers.
There's over 30,000 cars alone in MY2013 which is a large enough market for me to consider.