Poor Sales of Toyota GT86/Scion FR-S Likely To Rule Out New Variants - Page 5 - Toyota GR86, 86, FR-S and Subaru BRZ Forum & Owners Community

BlueDubbinTDI · 02-20-2014, 06:17 PM

If they do cancel this car early, and being the first owner, I may actually keep this car for the 20 years I planned to from the start.

airjonny · 02-20-2014, 06:25 PM

If Toyota does stop it, can Subaru still make the BRZ?

CruiseZen · 02-20-2014, 06:33 PM

I think both Subaru and Scion could do a better job of advertising. When I started telling people about the FR-S I am about to buy, more than 90% of them tell me that they've never heard of or ever seen the car.

Hanni_0176 · 02-20-2014, 06:33 PM

This sounds like bullshit to me.

How does the car go from "exceeding their expected sales" for 2013, and then 2 months into 2014 (the worst months for sports car sales btw), and now sales are below expectations all across the board?

Ha.

This thread, reminds me of this:

[ame="http://www.youtube.com/watch?v=dQw4w9WgXcQ"]Rick Astley - Never Gonna Give You Up - YouTube[/ame]

NOHOME · 02-20-2014, 06:41 PM

Have you ever surfed a wave? Or made a mess of it? Introducing a product to market is much the same thing.

You need to pick a good wave, you need to be already moving in the right direction when it reaches you, you then have to standup without a bobble and stay in the zone. Then you can show off!

I don't think that Toyota and Subaru judged the wave quite right, got moving in the right direction, or managed to stand up without a few bobbles. The result is not so much going to be a wipeout as just a slow slide off the back of the wave. If they want to pour money into it, they might go out in style with a financial wipe-out, but I don't see it. I call a 5-6 year lifespan for the line.

When people ask me what I think of the car, I tell them that I love driving it, but that's the only thing I like about the car. I happen to enjoy driving so that's good enough for me. On the other hand, 98 percent of the people on the road do NOT like to drive, they tolerate it, so the Toyobaru would be a terrible vehicle to them.

Redemption might come if the platform shows some sort of long term reliability like the Miata did. In that case the used car market will come to the aid of the cause. Early indicators are not positive for this, but lets see how they hold up past the magic 5 year mark and how quick they turn into rust.

I won't buy another one because I am sure that there will be another newer and more interesting option to try after this one.

Demandred7 · 02-20-2014, 06:42 PM

I won't believe this until 2015. If the FR-S doesn't get any update at that point, then I will expect its demise. Regardless, I am still going to enjoy my car. I am not looking for the next latest and greatest. I actually should hold onto my cars longer than I have in the past.

Mikem53 · 02-20-2014, 06:58 PM

Awesome news! I'm driving a soon to be classic...

Tt3Sheppard · 02-20-2014, 06:59 PM

Other car manufactures will learn from the FR-S/BRZ mistakes.

Drift&Drag · 02-20-2014, 07:00 PM

Historically speaking, when sales plateau or decline, typically these events can occur...

A) Change of body style
B) Increase of performance (from the factory)
C) Both A & B

One of my good friends just came back from Japan and he stated 86s are on fire over there. It is difficult to imagine them discontinuing the twins this early in the game. As others have mentioned, they (Subaru/Toyota) can do a better job with their marketing.

campy · 02-20-2014, 07:10 PM

Everyone should keep in mind that if the FRS tanks after 2 years on the market, Nissan will most likely cancel their plans for the IDX.

MeFryRice · 02-20-2014, 07:15 PM

Maybe Scion will end the production of the FR-S but the BRZ will live on. I would prefer them to not produce the sedan and cabriolet as I personally find them ugly. What matters most to both manufactures are numbers. What were their projected goal vs what they sold to date?

CosmicKnight · 02-20-2014, 07:59 PM

Hope they really stop it... can't wait to see my car be the next NSX, 5 years later after I paid it off. Its worth more than what I pay for.

Sent from my DROID RAZR using Tapatalk

Mulder · 02-20-2014, 07:59 PM

This has gotta be some sort of stunt. They were selling as fast as they could make them for the first year - I couldn't find one on a dealer lot every time I went in. If they didn't sell enough, it's because they didn't PRODUCE enough.

ericmpena · 02-20-2014, 08:08 PM

Doesn't affect me at all. I already have my baby and plan to keep her forever.

02-20-2014, 06:33 PM	#60
Hanni_0176 Senior Member Join Date: Sep 2013 Drives: 2013 Scion FR-S 10 Series MT Location: Northeast Ohio Posts: 339 Thanks: 115 Thanked 231 Times in 106 Posts Mentioned: 0 Post(s) Tagged: 0 Thread(s)	This sounds like bullshit to me. How does the car go from "exceeding their expected sales" for 2013, and then 2 months into 2014 (the worst months for sports car sales btw), and now sales are below expectations all across the board? Ha. This thread, reminds me of this: [ame="http://www.youtube.com/watch?v=dQw4w9WgXcQ"]Rick Astley - Never Gonna Give You Up - YouTube[/ame] __________________ Mods: K&N Air Filter - Open Flash Tablet (Stage 1 v1.55) - more to come!

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02-20-2014, 06:17 PM	#57
BlueDubbinTDI Senior Member Join Date: Mar 2013 Drives: 2013 FR-S, 2012 MCS Location: Jax, FL Posts: 1,975 Thanks: 943 Thanked 570 Times in 356 Posts Mentioned: 4 Post(s) Tagged: 0 Thread(s)	If they do cancel this car early, and being the first owner, I may actually keep this car for the 20 years I planned to from the start.

02-20-2014, 06:25 PM	#58
airjonny Senior Member Join Date: Mar 2013 Drives: Nissan Murano Location: Chicago suburbs Posts: 491 Thanks: 505 Thanked 340 Times in 185 Posts Mentioned: 2 Post(s) Tagged: 2 Thread(s)	If Toyota does stop it, can Subaru still make the BRZ?

02-20-2014, 06:33 PM	#59
CruiseZen Senior Member Join Date: Jan 2014 Drives: 2014 Ultramarine 6MT FR-S Monogram Location: North Carolina Posts: 252 Thanks: 45 Thanked 78 Times in 57 Posts Mentioned: 3 Post(s) Tagged: 0 Thread(s)	I think both Subaru and Scion could do a better job of advertising. When I started telling people about the FR-S I am about to buy, more than 90% of them tell me that they've never heard of or ever seen the car.

02-20-2014, 06:41 PM	#61
NOHOME Senior Member Join Date: Jun 2012 Drives: RAVEN Location: LONDON ONTARIO Posts: 785 Thanks: 86 Thanked 777 Times in 339 Posts Mentioned: 12 Post(s) Tagged: 2 Thread(s)	Have you ever surfed a wave? Or made a mess of it? Introducing a product to market is much the same thing. You need to pick a good wave, you need to be already moving in the right direction when it reaches you, you then have to standup without a bobble and stay in the zone. Then you can show off! I don't think that Toyota and Subaru judged the wave quite right, got moving in the right direction, or managed to stand up without a few bobbles. The result is not so much going to be a wipeout as just a slow slide off the back of the wave. If they want to pour money into it, they might go out in style with a financial wipe-out, but I don't see it. I call a 5-6 year lifespan for the line. When people ask me what I think of the car, I tell them that I love driving it, but that's the only thing I like about the car. I happen to enjoy driving so that's good enough for me. On the other hand, 98 percent of the people on the road do NOT like to drive, they tolerate it, so the Toyobaru would be a terrible vehicle to them. Redemption might come if the platform shows some sort of long term reliability like the Miata did. In that case the used car market will come to the aid of the cause. Early indicators are not positive for this, but lets see how they hold up past the magic 5 year mark and how quick they turn into rust. I won't buy another one because I am sure that there will be another newer and more interesting option to try after this one.

02-20-2014, 06:42 PM	#62
Demandred7 Senior Member Join Date: Jun 2012 Drives: 2018 Camry XSE V6 Location: Breslau, Ontario, Canada Posts: 1,094 Thanks: 1,041 Thanked 367 Times in 228 Posts Mentioned: 4 Post(s) Tagged: 0 Thread(s)	I won't believe this until 2015. If the FR-S doesn't get any update at that point, then I will expect its demise. Regardless, I am still going to enjoy my car. I am not looking for the next latest and greatest. I actually should hold onto my cars longer than I have in the past.

02-20-2014, 06:58 PM	#63
Mikem53 Senior Member Join Date: Apr 2013 Drives: FR-S 6MT Location: Somewhere in Space Posts: 1,565 Thanks: 500 Thanked 882 Times in 433 Posts Mentioned: 5 Post(s) Tagged: 0 Thread(s)	Awesome news! I'm driving a soon to be classic...

02-20-2014, 07:00 PM	#65
Drift&Drag TURBOLICIOUS Join Date: Nov 2013 Drives: a machine :] Location: DALLAS, TX Posts: 340 Thanks: 158 Thanked 243 Times in 126 Posts Mentioned: 15 Post(s) Tagged: 0 Thread(s)	Historically speaking, when sales plateau or decline, typically these events can occur... A) Change of body style B) Increase of performance (from the factory) C) Both A & B One of my good friends just came back from Japan and he stated 86s are on fire over there. It is difficult to imagine them discontinuing the twins this early in the game. As others have mentioned, they (Subaru/Toyota) can do a better job with their marketing.

02-20-2014, 07:10 PM	#66
campy No rice, no life Join Date: Dec 2012 Drives: 2013 Asphalt FR-S Location: Jersey Shore Posts: 1,143 Thanks: 266 Thanked 1,019 Times in 388 Posts Mentioned: 7 Post(s) Tagged: 0 Thread(s)	Everyone should keep in mind that if the FRS tanks after 2 years on the market, Nissan will most likely cancel their plans for the IDX.

02-20-2014, 07:15 PM	#67
MeFryRice Senior Member Join Date: Feb 2013 Drives: '13 SWP BRZ Location: Marietta, Ga Posts: 168 Thanks: 70 Thanked 71 Times in 43 Posts Mentioned: 0 Post(s) Tagged: 0 Thread(s)	Maybe Scion will end the production of the FR-S but the BRZ will live on. I would prefer them to not produce the sedan and cabriolet as I personally find them ugly. What matters most to both manufactures are numbers. What were their projected goal vs what they sold to date?

02-20-2014, 07:59 PM	#68
CosmicKnight Member Join Date: Feb 2014 Drives: 2013 Subaru BRZ limited Location: Oklahoma Posts: 28 Thanks: 4 Thanked 0 Times in 0 Posts Mentioned: 1 Post(s) Tagged: 0 Thread(s)	Hope they really stop it... can't wait to see my car be the next NSX, 5 years later after I paid it off. Its worth more than what I pay for. Sent from my DROID RAZR using Tapatalk

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02-20-2014, 07:59 PM	#69
Mulder 4AGE Enthusiast Join Date: Dec 2011 Drives: 1986 Toyota MR2 20v, 2004 Tacoma Location: Sandpoint ID Posts: 60 Thanks: 49 Thanked 22 Times in 8 Posts Mentioned: 0 Post(s) Tagged: 0 Thread(s)	This has gotta be some sort of stunt. They were selling as fast as they could make them for the first year - I couldn't find one on a dealer lot every time I went in. If they didn't sell enough, it's because they didn't PRODUCE enough.