2023 Toyota Crown

[NARFALICIOUS]

Article:
https://pressroom.toyota.com/toyota-...ax-powertrain/

• Reimagined Sedan with Bold Styling, Premium Comfort and Elevated Ride Height
• Three Grades, XLE, Limited and Platinum, All with Standard Electronic On-Demand AWD
• Hybrid Powertrain Standard with Choice of First-Ever HYBRID MAX or Toyota Hybrid System
• HYBRID MAX on Platinum Pairs a 2.4-L Turbo Hybrid Engine with Rear eAxle for 340 HP
• Spacious Interior and Quiet Ride, with Standard Adaptive Variable Suspension on Platinum
• Platinum Grade Offers Unique Bi-Tone Paint and Standard 21-inch Wheels
• Toyota’s All-New Audio Multimedia System with 12.3-inch Touchscreen Standard

AUSTIN, Texas (July 15, 2022) – With a striking debut, Toyota is reimagining the full-size sedan with the all-new 2023 Toyota Crown. Built to deliver an intuitive driving experience, this new premium sedan brings powerful acceleration and confident handling, along with supreme comfort for a sophisticated ride, all wrapped in a bold new design. It is also the first Toyota sedan to offer the HYBRID MAX System, Toyota’s performance hybrid with power that drivers will feel.

Available in three grades: XLE, Limited and Platinum, Toyota Crown will offer a choice of two different hybrid powertrains: HYBRID MAX or the fourth generation Toyota Hybrid System (THS). The HYBRID MAX powertrain, exclusive to the Platinum grade, is Toyota’s all-new performance hybrid that puts out a manufacturer estimated 340 net horsepower.

Paired with a 2.4-liter turbocharged engine and a direct shift 6-speed automatic transmission, HYBRID MAX produces powerful torque at low RPM for sporty, exhilarating driving and has a manufacturer-estimated 28 MPG combined city/highway fuel economy rating. XLE and Limited grades are equipped with THS, a highly efficient hybrid system with a newly developed, high-output bipolar nickel-metal hydride battery that can achieve a manufacturer-estimated 38 MPG combined city/highway rating.

Built on a newly developed chassis based on Toyota’s GA-K platform, Crown has a raised overall height that’s nearly four inches higher than Camry. The unique height of this sedan offers increased road visibility, along with easy entry and exit. Its flowing silhouette and sculpted body lines create a fresh look that is entirely unique for its class. Altogether, the Crown package is a combination of innovative style, performance and function.

The XLE grade comes equipped with the 2.5-liter THS, AWD, three selectable drive modes, 19-inch alloy wheels, heated and powered Softex and fabric front seats and our all-new Toyota Multimedia System with 12.3-inch touchscreen and 6 speakers. It is available in five colors: Black, Oxygen White, Magnetic Gray Metallic, Heavy Metal and Supersonic Red, with a black interior.

The Limited grade also comes equipped with XLE features and adds multibeam LED headlights, a fixed panoramic roof, leather-trimmed seats that are heated and ventilated up front and heated in the rear, 11-speaker JBL audio system, rain sensing windshield wipers and intelligent clearance sonar along with rear cross-traffic braking. There is also an available Advanced Technology package that adds dark metallic 21-inch, 10-spoke alloy wheels, a birds-eye view camera and digital key (with Remote Connect subscription). Interior colors include black, black and chestnut and macadamia.

The Platinum grade includes everything on XLE and Limited and raises the bar with the HYBRID MAX powertrain, Adaptive Variable Suspension, six selectable drive modes, Advanced Park and unique 21-inch machined 10-spoke alloy wheels with black accents. The color palette adds a Toyota first bi-tone paint option, with black paint that extends from the hood to the trunk, that can be paired with Oxygen White, Heavy Metal, Supersonic Red or an all new, bi-tone only Bronze Age color.

Each grade of Crown will come with Toyota’s new Audio Multimedia System and Toyota Safety Sense 3.0 standard. It is expected to arrive in Toyota dealerships later this year.
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First 2 thoughts come to mind---
-I wish it came RWD
-"elevated ride height" Someone needs to release drop springs for this thing

[NoHaveMSG]

Bleh. Taking a name and recycling it into a bastardized crossover SUV sedan thingy.

[Kaotic Lazagna]

Not a fan. Seems like they tarnished the Crown nameplate.

[mn_ca]

Ridiculous. Should've just kept the Avalon nameplate for this..

[Stephen W.]

Originally Posted by NoHaveMSG

Bleh. Taking a name and recycling it into a bastardized crossover SUV sedan thingy.

Originally Posted by Kaotic Lazagna

Not a fan. Seems like they tarnished the Crown nameplate.

Same as Ford with it's Mach E thang...

[Tcoat]

Originally Posted by NoHaveMSG

Bleh. Taking a name and recycling it into a bastardized crossover SUV sedan thingy.

Never heard of a Crown in my life and had to look it up.
Really the name fits since it just looks like an updated version of the land barge (by modern standards) that the original is.
Just a big old luxo sedan like it's granddaddy. No crossover or suv to been seen there.

[NoHaveMSG]

Originally Posted by Tcoat

Never heard of a Crown in my life and had to look it up.
Really the name fits since it just looks like an updated version of the land barge (by modern standards) that the original is.
Just a big old luxo sedan like it's granddaddy. No crossover or suv to been seen there.

Yeah, basically all they were. They just had a long history, and for a couple decades you could get them with a 1/2JZ and a manual.

[Dadhawk]

Originally Posted by Tcoat

...Really the name fits since it just looks like an updated version of the land barge (by modern standards) that the original is.

Yea, I agree. For what it is, I thought it looks pretty good and consistent. The bottom line is most OEMs are done with true "sedans" and this is the definition of the modern vehicle.

[NoHaveMSG]

Originally Posted by Tcoat

Really the name fits since it just looks like an updated version of the land barge (by modern standards) that the original is.

The Nissan version is the "President." My dad's Marine buddy that lives on Okinawa still has one that is a mid to late 90's in mint condition.

[Kaotic Lazagna]

Originally Posted by Tcoat

Never heard of a Crown in my life and had to look it up.
Really the name fits since it just looks like an updated version of the land barge (by modern standards) that the original is.
Just a big old luxo sedan like it's granddaddy. No crossover or suv to been seen there.

They're making it have an identity crisis. Why have it lifted compared to a normal sedan, and have it plastic cladding/over fenders that belong more on a rugged off roader?

I know if I want a luxury sedan, I don't want plastic cladding on the exterior, and for sure wouldn't want it to be lifted.

[Tcoat]

Originally Posted by Kaotic Lazagna

They're making it have an identity crisis. Why have it lifted compared to a normal sedan, and have it plastic cladding/over fenders that belong more on a rugged off roader?

I know if I want a luxury sedan, I don't want plastic cladding on the exterior, and for sure wouldn't want it to be lifted.

Don't think it is as high as it appears in some pictures. The typical camera 8 inches off the ground shots are a bit deceiving.
The cladding is an odd choice but really just replaces what used to be chrome and rubber in a more modern manner.

It is a big freakin' sedan but still all sedan.

[2020BRZtS]

I got excited for a second. I thought it was a Toyota Century.

Personally I would never buy a sedan... ever. That's my wife's thing. It's not bad looking except for that grille.

[NARFALICIOUS]

Originally Posted by Tcoat

Don't think it is as high as it appears in some pictures. The typical camera 8 inches off the ground shots are a bit deceiving.
The cladding is an odd choice but really just replaces what used to be chrome and rubber in a more modern manner.

It is a big freakin' sedan but still all sedan.

Chrome around the edges isn't today's style. I'd say a premium sedan should be body colored throughout. The grey around the edges only makes it look like a base model crossover/SUV. I mean, look at the Corolla Cross...

[Tcoat]

Originally Posted by NARFALICIOUS

Chrome around the edges isn't today's style. I'd say a premium sedan should be body colored throughout. The grey around the edges only makes it look like a base model crossover/SUV. I mean, look at the Corolla Cross...

I don't disagree. All I am saying is that the cladding is just the modern version of chrome and rubber.
Sure it started out as a SUV things but not surprised at all that it is starting to show up on higher end sedans. The few sedans that exist anymore.
To use it screams "utility" but no doubt the general public is staring to look at it as a sign of quality.
Plastic cladding may be a common feature of SUVs but does not make a vehicle an SUV simply by existing.