Scion dealers allowed mark up?

[fistpoint]

Originally Posted by Rabble

We really need a sticky thread about PurePricing...

Dealerships can price the car at whatever they want to price the car at. The only rule with Scion is that they have to sell it for the advertised price in their dealership/on their website. So if Schmuck Co. Scion wants to sell the FR-S with a $2,000 markup all they have to do is put on SchmuckScion.com "FR-S $26,930!!" and they're are good to go. You know what they are selling the car for and there is no haggling on that marked up price.

With that said, the BRZ is probably not going to be that much more expensive. A smart person would walk away from a marked up FR-S to get the BRZ.

It's nice to see people who can read between the lines and see what a sham the whole Pure Pricing garbage is. Even though history has shown that they do sell at MSRP(well, before the FR-S came along), that's still 3-5 times more profit than I can haggle on my own.

We shall see what Scion does when the car arrives.

Originally Posted by Jeff Lange

Scion doesn't bump MSRP for the car. Anyone that has ever bought a Scion in the USA knows what Pure Price means. It means they sell it for MSRP. Stop reading so much into what the fine print on the website is, they sell it at MSRP, that's the whole point.

Jeff

Jeff, you're ignoring the fact that the FR-S has an incredibly higher desirability factor than any of the other Scion vehicles. If they have only 1 car but 10 buyers wanting it, you can bet your ass they will alter their previous method of selling at MSRP. The only Scion I have ever had even the remotest of difficulty in finding was a Tc with manual tranny...everything else is a dime a dozen.

Regular Civic's dont get markups, but the Si certainly has a few times, namely the latest one. The other Scion makes are equal to the regular Civic in desirability.

[Jeff Lange]

Obviously I am not in the USA, and obviously I do not work at a USA Scion dealer, but even if that was allowed, I would think that would be highly frowned upon if a Scion dealer was selling it for over MSRP.

Really, I guess what I'm saying is that it would be best to talk with someone who is actually in the know about this, instead of just guessing based on vague fine-print and unknown actual supply and demand.

Jeff

[Dark]

Originally Posted by Jeff Lange

Scion doesn't bump MSRP for the car. Anyone that has ever bought a Scion in the USA knows what Pure Price means. It means they sell it for MSRP. Stop reading so much into what the fine print on the website is, they sell it at MSRP, that's the whole point.

The only way they sell and/or advertise higher, is if they have added other options to the car, and/or are including things like taxes, etc.

Canada does not use Pure Price at all, buying a Scion in Canada is basically like buying any other car.

Jeff

I can tell you right now. Magic Toyota in Washington state is asking thousands more than MSRP for a FR-S.

[LostTHEbeat]

I would never put it past some dealers to mark up the price a few grand. It's been said before, but even the PT Cruiser went for over MSRP when it was first released.

As far as the pure "Pure Price" (no haggle) argument goes - think of another car company with the same pricing policy - Saturn. And their no haggle pricing policy didn't stop some dealers from marking up the 2007 Saturn Sky upwards of $3k over MSRP.

I don't think many people would argue that either the base Saturn Sky or PT Cruiser were extraordinary automobiles, but they were:

1. Head turning
2. Lower initial production which couldn't meet demand
3. Purpose-built to be a "Halo Car" for the brand
4. Attractively priced @ MSRP

The FR-S, I think, also fits these criteria, and then some. It will really all come down to initial supply and demand, and what people are willing to pay.

[OldSkoolToys]

I think whats remarkable is that people seem to forget the almighty power of walking out of the dealership. There's more than 1 Scion dealer within your driving range (more than likely) and you can shop around.

I can verify with my own experience what Jeff was saying, when I worked at a Toyota dealership (that had a Scion branch inside of it). The only Scions I saw brand new that were over MSRP, had dealer add-on options, usually the upgraded wheels and stereo unit, as these are options that will more likely draw in a buyer, who can then add more if they so desire once they decide to buy.

While it will be hard to haggle on the MSRP price, you can haggle, easily, on add-on options and get discounts that way. Going to another Scion dealership and striking a deal and getting quoted prices can help, or even going to a Subaru dealership and trying to work out a final price below MSRP with some extra goodies, then returning to Scion and basically telling them "best this or I go to the other dealer". Tactics like that will get you a great deal.

[KaliKev]

Depends where you live. The nearest Subaru dealership sold their BRZs in one week (#36 cars) so I would imagine these scion dealers are seeing money signs and will be marking up their prices with the limited amount allocated to them.

[Spd229]

As I've said in a few other threads, I've already dealt with one dealership stating that a flat $1,200 markup would be applied to the price of the vehicle when it arrives.

After emailing scion, I was told:

"The pure price business model states that after the price has been posted by the dealer, the price cannot be further negotiated and should equal your sales transaction price. However, dealers do have the right to set their own pricing. The prices you see on our website are simply the MSRP (Manufacturer Suggested Retail Price), which doesn't include tax and will vary on availability and prices from dealer to dealer. The price set by the dealer cannot be further negotiated, to avoid any haggle and hassle, providing you with an easier sales process."

Which to me, basically says "If we want to rip you off. We will."

Fortunately I found a decent dealership w/ no markup, otherwise I'd be waiting on a BRZ.

[WhiteGDB]

Originally Posted by Spd229

As I've said in a few other threads, I've already dealt with one dealership stating that a flat $1,200 markup would be applied to the price of the vehicle when it arrives.

After emailing scion, I was told:

"The pure price business model states that after the price has been posted by the dealer, the price cannot be further negotiated and should equal your sales transaction price. However, dealers do have the right to set their own pricing. The prices are simply the MSRP (Manufacturer Suggested Retail Price), which doesn't include tax and will vary on availability and prices from dealer to dealer. The price set by the dealer cannot be further negotiated, to avoid any haggle and hassle, providing you with an easier sales process."

Which to me, basically says "If we want to rip you off. We will."

Fortunately I found a decent dealership w/ no markup, otherwise I'd be waiting on a BRZ.

People will read this and still think Scion Pure Pricing means MSRP, hahaha.

[tripjammer]

There is going to be plenty of Scion FR-S made and on the lots. This car will not be like the BRZ. You will see cars on the lots. Think at least 20 to 30 cars per dealer per month...on the low end. Most dealers have not even taken pre-orders. So guys be patient and don't pay over MSRP. You will be able to get a FR-S if you want one. Anybody paying over MSRP is just wasting their money. You got 995 other Scion dealers out there in the USA to choose from. Just get your car delivered to you or go and get it. Much cheaper than the $1200 extra your local scion dealer might want to charge you.

There will be lots of FR-S models sitting on the lots waiting to be bought...mark my words.

[Shora]

Originally Posted by tripjammer

There is going to be plenty of Scion FR-S made and on the lots. This car will not be like the BRZ. You will see cars on the lots. Think at least 20 to 30 cars per dealer per month...on the low end. Most dealers have not even taken pre-orders. So guys be patient and don't pay over MSRP. You will be able to get a FR-S if you want one. Anybody paying over MSRP is just wasting their money. You got 995 other Scion dealers out there in the USA to choose from. Just get your car delivered to you or go and get it. Much cheaper than the $1200 extra your local scion dealer might want to charge you.

There will be lots of FR-S models sitting on the lots waiting to be bought...mark my words.

I've read that subaru will only be importing around 6k BRZs to the States, but never read about the number of FR-Ss being imported.

Anyone know the actual number of FR-Ss expected?

Are they not built on the same assembly line?

Why would Subaru choose to only import 6K BRZs when they could easily sell more? Why was this project even worth it for them if they are purposfully limiting their sales?

[Spd229]

Originally Posted by WhiteGDB

People will read this and still think Scion Pure Pricing means MSRP, hahaha.

I hope not. Granted they did give me the run around a bit in the explanation.

FRS pre-order hopefuls can get the shaft at this point, dealers are super slow on the uptake and have nothing published anywhere which leaves you subject to wasting time until you find out if they're charging you a markup.

The one dealership I was in contact with, I had asked multiple times about pricing or how the pre-order process worked. They were ambiguous until I set foot in the dealership.

As far as how many cars initially, the dealers in my area are hoping for 1 a month till things get rolling. Once things settle down, actual pre-orders can begin (colors, options, so on).

Overall be patient...would not at all surprise me if your dealer is still clueless about everything. They have access to the information, it's been published...just push them to look into it if it's that bad.

[Crashoverride]

well I think that they can't charge more than 24,930$ because of the PP model. Now lower price thats different.

[Spd229]

Had to correct the email I received

"The prices you see on our web site are simply the MSRP, which doesn't include tax and will vary on availability and prices from dealer to dealer"

Sorry about that.

[Dave-ROR]

Originally Posted by Crashoverride

well I think that they can't charge more than 24,930$ because of the PP model. Now lower price thats different.

Really? They can and they *are*. Pure Price is a fancy name for a "No Haggle" sales model. Nothing more.

It can mean anything from invoice to infinity.