Quote:
Originally Posted by Tcoat
I would love to know how many they actually MADE for each of those years though. Could be they only made half as many and sold them all in which case the sales were pretty good.
|
Sales never bounced back after '08 regardless of how many they built. This was a cheap appliance brand. When your profits flow from volume and that volume isnt there then you get a failing brand. Sales success is not based on a built to sold ratio. My guess is by '11 they knew they needed to give it the axe. Curious that they launched in Canada though, so maybe they realized it even later than '11. And since they are keeping the lineup they only need to change badging and paperwork.