Quote:
Originally Posted by KAuss
That all depends on the salesperson... I work retail, actually appliance sales... When you are in a mindset to spend 25K, you do NOT think in the hundreds... You think in the grand scheme of the 5 figures...
Value is what the sale is all about... We can all make due with a full plastic interior, but wouldn't it be nice since you're going to live with this item for 10+ years you spend numerous hours on the road that you're sitting in something that makes you comfortable? Or would you rather that money be in the bank while you HATE your 25K investment daily because it looks horrible to you?
There are a few reasons why people buy / not buy something... 1) Is because they can't afford it... 2) Is because they can't find the value in the thing they're looking at vs the asking price... 3) People will go OUT of their price range to really have what they want so long as they think it's worth what it is for what they get...
As a business, you want to give the consumer the choice, but better yet make it possible for your sales people to step people up from the basic to premium to rake in that extra cash...
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I agree. That's the reason I decided to go for an EX-L Civic ($22k) instead of your typical LX ($18k).
I thought, I'm gonna be in this thing for a long time (commuter car in and out of college), and it is practically my second home--I better make it worth it.
But in the grand scheme over at Toyota's side, if they made the amenities STOCK, i.e. not giving the consumer the choice (as a lot of people here are crying over for the FR-S being stripped), then it's a loss for both the consumer market (less choice) and Toyota (price bracket change/competition).
As for Subaru, I think it's okay for them to pull that off because they aren't looked at for cheap, affordable, reliable commuter cars.
People who even give Subaru a look in the first place are, like you said, already set in spending a certain amount of money.
People gotta understand that things come at a price. There are always tradeoffs, and I think Toyota decided it best for the USDM market to strip the FR-S because the competition over here is more fierce and giving the consumer options (by stripping the car and starting low at $20k) as opposed to making them pay for a 200hp 2dr JDM-standard car equivalently priced as a base WRX is suicide.
That is, assuming this FR-S will match its price.
That's the only thing up in the air...
If not, then all hell will break loose, lol.