Quote:
Originally Posted by Gen
Just gotta remember, the typical customer knows nothing about cars. The same BS comes from just about any salesman in any field. They usually just need to act like they know what they're talking about.
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I don't work in the car industry, but I do work in sales, and unfortunately this is often true. One of the reason my numbers are always good is because I've trained my team to sell as I always did: find out what they want and make sure we have it available. It's really not more complex than that. Being friendly and relateable always helps, but in the end, it's about having what the customer wants and giving it to them with a smile. Too many people in sales only think about bottom line numbers. They forget that our job is providing a good or service to people. The more people we do that for, the more money we make. This is not rocket science. Happy customers spend more money. Happy customers come back to YOU to spend more money. Happy customers recommend YOU to other people so they can spend THEIR money too.
I greatly appreciate when businesses provide good service without being pushy, and I reward them just as customers have rewarded me; repeat business and many referrals.