Quote:
Originally Posted by MVJ1975
They don't market them much.. The GT-86 gets a bit more marketing outside the US, I'll admit. Outside of a commercial or two at launch, there wasn't much fanfare outside of driving magazines and websites.
If Toyota cared about the "sporty car" buyer at all, the FR-S would look rather different than it does. The tail-happy suspension, the skinny non-grippy tires that deliberately hold it back in comparison tests (but make it more fun to fling about), the emphasis on low-weight and driving focus, all point to a car intended purely for enthusiasts. Toyota intends this to be a niche car, much like the aformentioned MX-5. The Si appeals to - and is intended for - a larger audience.
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ive seen more commercials for the frs than i do for any other car outside of the camry, tc, or corolla. i feel like that puts it up there. is it more targeted for normal drivers than the matrix which ive never seen an ad for?
regarding the looks of the frs, are you trying to say that "normal" drivers dont appreciate good looking, aggressive cars? do you think that "normal" drivers take the electronic assists off to actually put themselves in a tail happy situation? have you ever considered that the low grip antics are only half of the equation and maybe in an actual attempt to appeal to a broader market, they installed low rolling resistance tires for better gas mileage?
of course the civic is going to appeal to a larger market but that has no effect on who toyota is targeting. my guess is that over 99% of the frs running around (in america at least) spend most, if not all of their time performing mundane tasks just like the si