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I suspect that most people comparing these two cars will be "normal" drivers - not driving enthusiasts. People that just want a sporty inexpensive car and don't care about FWD or RWD.
Toyota doesn't care if these people buy an FR-S. It'll happily sell them one, but it doesn't market to them nor did it design the car for them. That's what the tC is for.
Someone who "gets" the FR-S/BRZ is probably not going to be comparing with a Civic Si, they're going to be comparing with the Miata (and possibly things like a used S2k, RX-8, etc).
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