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I paid MSRP for mine, but the dealer threw in the shark-fin antenna and the trunk mat for free. They also worked with TFS to get my interest rate down to 0.9% for a four year loan. The FR-S makes the fourth new vehicle my wife and I have purchased with Toyota, so they were willing to work on us to keep us in the brand. I was all set to leave after the tC since they didn't have any true sports cars, and then lo and behold they bring out the 86 haha. Of course it may have had something to do with the fact that most people aren't crazy enough to buy a RWD sports car as a DD during Midwest winters either.
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