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Old 12-22-2012, 07:24 PM   #388
jlu
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Join Date: Dec 2012
Drives: Asphalt AT FR-S
Location: SF Bay Area
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Quote:
Originally Posted by BlaineWasHere View Post
Well it's nothing personal, but I wouldn't go to McDonald's and pay more than what they normally charge for a cheeseburger. Why would I go to Scion and pay more than they charge for a car?

If you have a bunch of cash and nothing else to spend it on why not I guess.

Where did you buy your car if you don't mind me asking? I haven't seen many AT FR-S with mark-ups.
Piercey, marked up with the standard dealer stuff and leather seats.

With McDonald's, it's a bit different. There are many substitutes for a cheeseburger - if they mark it up, I could just go to In-N-Out, Burger King, Carl's Jr, etc. To me, it's much more different with cars. Sure, I could have spent less money and gotten a Miata or Genesis, but neither of those is the FR-S. I also could have spent less money and gotten a BR-Z, but that would have been pure mark-up with nothing in return. I definitely also could have waited several more months (I've been waiting since May) and eventually gotten a stock one.

It's all about opportunity cost. None of those options were particularly appealing to me given that the additional price of buying the FR-S on the spot didn't push the car out of the budget I had set when going on my new car search. It also helped that an Asphalt AT is the exact color and transmission I had been wanting since the beginning (passed up 3 or 4 Firestorm ones in the waiting cycle). And the markup price? There's plenty of other places I can save money - sure, maybe instant ramen isn't the greatest, but driving the FR-S to the grocery store to pick it up now sure is.

I don't feel that it's fair to label everyone willing to pay over stock MSRP as uber-rich or mentally challenged. For a purchase as large as a new car, most people probably put some thought into balancing out their happiness vs what they're paying, and reached a decision they're comfortable with.
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