$600 off list price of BRZ Limited and a free extra set of floor mats. $250 document fee. The rest was tax and title fee.
Don't pay full price. I used Cars.com, drove 250 miles to get the car. Process went smothly.
One trick is to complain about the color, and say you'll take it for a discount.
Another is to make sure you get the car on a lift and inspect for any damage. If you see any scratches, ask for some additional money off.
Never pay retail!!!