Quote:
Originally Posted by switchlanez
Disclaimer: My numbers are arbitrary and missing a lot of variable factors but I made them up to illustrate basic concepts for Dimman's curiosity.
If you know Toyota's recent history, they flopped on Project Genesis (trio of Echo, MR2 Spyder, Celica) which birthed the Scion line. Then experimented with the Matrix which is still going. And they've been observing recent sports cars' success and failures on the sideline. Toyota has a better feel than ever + involvement at the community level (via Moto-P) helps tremendously. I have confidence that Toyota has enough "lessons learned" under their belt to know how to make safe demand assumptions... safer than ever. The GC was Hyundai's first RWD sports car and it took off. The FR-S isn't Toyota's first. Toyota has way too much wisdom. Their demand assumption will be a bit off, but not by enough to screw this one up.
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One of the girls I work with is a production assistant, and she says that there are whole courses on how companies do, in fact, make very scientific attempts to forecast future demand. Something to do with lean manufacturing. The more accurate they get, the more efficient production can be. And 'The House of Toyota' is a whole section in one of her courses.
