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Originally Posted by Ryephile
It would take massively convincing marketing to push a $30k value upon the FT86 at this point.
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Brainwashing doesn't work on smart people. Got to explain, show on paper and real world performance in stock form. As well competition on the show room from other manufacturers floor to warrant price.
Again $17-25k sports compact cars are all rolled up into one, to a consumer and enthusiast. I won't bend to TMC rules, they'll have to bend to our/market rules.
Quote:
Originally Posted by Ryephile
So, back to the question of price. There is only one other actual sports car on the market that starts at $23k, the Miata....
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No broaden your selection there are other fun cars out there for the 17-25k range. Overlook AWD, FWD, and size.. fun is fun and you can aruge the performance of the others either.
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Originally Posted by Ryephile
or the same price? I think it's safe to assume most of us want to say "YES!", but how do you think it'll actually happen? No convertible saves money, shared development and platform production with Subaru saves money. What about parts bin interior bits, suspension parts?
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Convertibles are premium, the reason why it cost $23k, and the fact of motorsport backed, other features, and already has a name.. tried and true. You take those things away from the Miata you got a $20k car, considering it's shared with the RX8. I'm not even trolling, I'm dead serious.
Another example, take the Genesis base coupe minus turbo, you got a FRS with more metal $17k, reduce the size to FT size which saves money but replace with aluminum parts thru-out adding money and you're back at $17k, add a yamaha head and DI you're at lets say 19k. The price of R&D is already factored into the design of the car itself. If Hyundai made a strong contender for the FRS it would be priced 18-19k and have a 1.6 turbo AND it would outsell the FRS.