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This whole 'low-volume' thing for justifying high cost is another thing that pisses me off. We haven't seen a lot of stuff on this car that is super-fancy-expensive, which is where the price of performance cars gets driven up. The parts are expensive, so the car is more expensive than its peers to make. Therefore to account for less sales the manufacturers tack on a bigger price for higher profitability.
But why so on the FT86? The transmissions are probably shared with the Lexus IS250, the suspension in the clear Subi display in the current Impreza, the motor's bottom end and accessories are from the car that Subaru expects to be their highest volume vehicle, rear diff probably comes from it too, with an LSD added. So we have some mythical Yamaha heads and D4-S. Whoopee...
Toyota should price this car low enough (less than the bigger motor tC) to MAKE it a volume seller and recoup their money on high sales numbers. Because even if the car is awesome, it won't bring back passion to any brand if no one is driving them. They need the legions of owners like the Civics have, so the there are enough people (percentage-wise) to do all the crazy shit to them, not just buy TRD parts from the Scion dealer so that they are all 'customized' the same...
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Because titanium. |