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Since the Cybertruck took so long to hit production after it's initial reveal, I think the "unobtanium" factor will motivate some people to want to have one. It is almost the poster child for "vehicle of the future".
The guy who publishes the Carwow videos ordered a top model one right after the trip from UK to Cali for the reveal. I'm sure that with around 8M subscribers, he can pay for it too. He bought his mother a Model 3 in the past year as well. YouTube can be very lucrative.
I don't see how the Cybertruck can be anything more than a lifestyle vehicle, the big three and Toyota won't lose out on their mainstream clients. Mind you, with so many pickup trucks on the lots with $60k+ pricetags some people will migrate to Tesla for the wow factor, until it eventually wears off.
More vehicles on the road that can do sub 3s 0-60 times isn't necessarily good for anyone except the car company's profits. Maybe it's my age, but I see that metric as something for immature people...with money to burn.
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