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Yeah at least the addons are overpriced (somewhat) useful things, rather than just a "give us more money because we can add it on" thing.
I'd much rather get some overpriced product for my marked up dollars than giving it away as mandatory "charitable" donation to the dealership for no reason.
I mean its kind of the same thing as compromising on the discount negotiation....if you cant get any money off the price then you try to negotiate in some additional accessories.
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