Quote:
Originally Posted by SOB
I don't know about competing with TC sales or not, I would presume no it won't be competition for it since that would ultimately lead to the demise of one of the two cars. But as far as budget priced car for college students I would disagree. I'm currently in school and I'm very aware of what people are driving. You would be surprised at the high percentage of kids who have nice cars. Not all of them are dependent soley on their income. Many are gifts from their parents, from hardworking, or savings. If this car is around $20k-25k I would bet a ton of college students are going to have one. I may be one of them, that is if I don't buy a 5.0 instead. I'll wait to see though.
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Consider yourself lucky then. When my son's hit college, I'll be sure they can get around, just not in a 25k dollar sports car. After they graduate, then we ca talk about a sports car.
Quote:
Originally Posted by matadormi5
The 86 won't hurt TC sales. Why?
--The 86 will be priced above the TC.
I assume Scion will want to place the 86 at the top of the pedestal.(When does a top model ever cost less?)
--I assume Scion will be using the term "sports car" a lot with the 86, and I've noticed that the TC is placed under "compact car". The word "sport" is rarely used in any of it's descriptions (official or not)
--It's like saying the 370Z steals sales away from the Altima Coupe.
The V6 Altima is $30k and the base 370Z is $31k.
Close enough cars in the numbers, but soooooo different.
The only way the 86 will hurt the TC is if a ton of people walk into the dealership and demand the most expensive car without test driving or even looking at the specs.
TC buyers-want a sporty look, but equal comfort and a bunch of cool interior features.
86 Buyers- preference a sporty look and a sporty drive over comfort and etc. More so than the TC buyer.
These two types of people exist, therefore both cars will continue to sell in coexistence.
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Great example.