[yurikaze]

The reason red was dropped was because hardly anyone was buying them. The same reason they dropped the dark blue early on. Oftentimes if people want a bright color on the BRZ, they would go for the WRB, or one of the special editions. Red has consistently been the least popular color for the BRZ, so it makes sense that Subaru America would drop it. It's still going strong in it's home market of Japan where many more BRZs are sold period, as well as some other color choices we don't get here like the dark blue.