Quote:
Originally Posted by Dadhawk
The point is, I don't think Toyota can depend on there being a huge market in the Mustang/Camaro crowd for a Supra. Yes, there may be some, just as there some in the 100s of thousands of truck buyers every year, but its not the target audience.
The Supra is Toyota's lowest volume mainstream car in the US. I doubt they really care how many they sell, it's a prestige thing more than a volume thing. I personally also think they screwed up the opportunity, and lost a lot of potential buyers along the way. Add to that the dealerships trying to make a fortune off each car and it all adds up to an opportunity lost.
Your opinion, not doubt, varies.
|
My point is, there doesn't need to be a huge market. 1% of the domestic market would be enough, which makes the comment irrelevant. There are plenty of people that cross shop different cars, and there are plenty of people that jump to new rides just to experience something different, and there are plenty of people that don't need four seats in a sports car. There has to be because there are many companies that sell Mustang and Camaro rear seat delete kits.