Thread: Next gen twin
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Old 03-31-2020, 08:28 AM   #116
Tcoat
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Quote:
Originally Posted by Lantanafrs2 View Post
In 2012 the press did all their advertising for them.
No. The "press" and internet gave info to those already interested. They had no impact on making the general public aware there was a such thing.


My situation is actually a perfect example.


Back in 2010 or so I came across an article about the concept and thought "that is cool if they ever actually do it". Since I had absolutely zero interest in either Toyota or Subaru at that point I them immediately forgot all about it. I did watch the auto news (for as much as I trusted any of it) for the next few years but my focus was entirely upon the rapidly declining performance arm of Mitsubishi and the rise of the Genesis coupe as it evolved to something that may interest me.


No doubt there were articles about the development and release of the Twins but again I would not have noticed them since I was not looking for info on them.
I did not even know the car was being made until I was killing time while my Lancer Gt was getting an oil change and I wandered over to the Scion dealership to look at this tC thing I had seen driving down the road the previous weekend. That was when I walked into the dealership and saw my very first ever FRS (in real life, the internet or any other medium). I bought literally the very first one I ever laid eyes on or even knew existed!


The point of this story is that had there been some form of advertising directed at the general public it may have caught more people's attention but they were only making limited numbers for a specific group so they didn't care if they had more attention. Be willing to bet that most of those sold to the "normal" pubic were to people that walked into a dealership and spotted one the exact same as me.
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