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Even among "sports car" owners, driving enthusiasts who value low weight are in the minority. One look at sports car marketing material shows what people value: power, 0-60 times, 1/4 mile times, Nurburgring times, tech, mpg, safety features, etc.
Advances in tires, suspension, brake materials, engines, transmissions, and aero are resulting in cars that perform better than ever, in the metrics that most people care about. It is no longer necessary for a car to be "light" in order to be fast.
Low weight enables better performance in every metric, but every metric is not equal in the eyes of the masses. Manufacturers build cars to sell to as many people as possible, so design them to perform well in the metrics that people care about.
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