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While the ratio of sold to made, and the average time on lot are important stats for automakers, when absolute volume drops below a certain point profitability suffers as certain costs are inelastic with respect to volume even after discounting startup costs. If the refresh does not give sales a nice shot in the arm it's possible Toyota and Subaru might rethink their commitment to a second gen version, depending on where that threshold is.
My prediction for Canada, given the higher cost of the 86 over the base BRZ here this year and the look of the respective facelifts, is that the BRZ will match or possibly even outsell the 86 this model year, provided the volume needed is available to Subaru Canada.
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