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When you trade in a car, all the mods detract from the value. Most dealers have to take your stuff off and replace with OEM, or they plan on auctioning it (wholesale), or they will have to sit it on the lot and wait for someone who is okay with your mods (which limits potential sales). You could always look at trading it in somewhere other than where you are shopping (carmax and a few other places will buy your used car without you buying from them).
$15k is a fair (but not good) trade-in, and you could probably get $17-19k if you are willing to wait on a sale and deal with all the private sale hoopla. Regardless of which route you decide to go, you'll make more money taking your mods off, selling them separately, and replacing them with OEM parts.
It'll probably take you 1-2 months to sell the car and 3-6 months to sell all the parts (the faster you want to sell your stuff, the cheaper you'll need to let it go).
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