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Originally Posted by Quentin
1) The MX5 and 86/BRZ are world cars that are niche products. They simply don't move enough to throw a bunch of different drivetrains in them for this price. That is why both of them are 2.0L cars without turbos. It lets them skip the displacement and carbon taxes that they would otherwise see in the ROW.
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They don't need to throw a bunch of different drivetrains at the car. They just need to give the car the bump in power (mostly torque) that it always deserved. If Ford, VW, GM, etc can make inexpensive turbo charged engines then there is no reason that Toyota cannot. Sorry but I just don't buy that Toyota and Subaru do not have the means to pull this off. Subaru has tons of experience with turbo charging boxster engines.
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2) The are not slower than most family sedans in a straight line. Yes, the V6/I4 turbo versions are quicker, but MOST family sedans out there are your standard 170-190hp dragging around 3400lbs. The plain jane versions outsell the hot versions 10 to 1.
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Sorry, not faster than some family sedans and some family SUV's if it makes you feel better.
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3) The only way to really pump up sales on this car is to make it some combination of bigger, cheaper, and/or AWD. I'd take cheaper if we didn't lose the good sports car stuff it already comes with (LSD, aluminum hood, multi-link rear, good seats/steering wheel, good suspension). Bigger or AWD.... fuck that. We already have the WRX, Focus RS, and Golf R if you need a practical AWD car.
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The cheaper part I agree with if they kept the car the same. Bigger and AWD? I don't. They just need to give the car the power it should have had all along. There are many, many, buyers who either sold their car, or passed on it because they wanted more power. This car was never destined to be a high volume seller, but I think they would have seen a nice bump in sales if they gave it more respectable power.