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The most popular reaction is along the lines of.. "I never cared for Scion before, but that is one HOT car!" I guess if they wanted to revitalize their brand they did it right.
I do have to admit, I like the "Scion-ism" parts of it that appeal to my Generation Y nerd side. The modular cup-holder piece and iPod cup-holder/dock cable combo things are really neat!
My dad used to drive some real cool cars in his day (GTOs, Z28 Camaro, Monarch) and when he sat in the FR-S he about fell in! "Wow, it's been a long time since I've sat in a car this low, almost like an old Porsche!" He also liked the minimalist setup for the climate control and clock, as do I!
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