Toyota GR86, 86, FR-S and Subaru BRZ Forum & Owners Community - FT86CLUB - View Single Post - Toyota S-FR Concept!!

jawn · 10-08-2015, 05:58 PM

If it's cheap enough, I don't think it'll be a problem to have both in the States. The Miata and FR-S both start at around 25K, which is in the price range for most people who have the buying power to purchase a Camry/Accord/Mazda6.

If they can slot one in at Corolla/Civic/Fit/Yaris pricing, you can reach a broader demographic. If they can undercut everyone in the RWD space, they'd make out like bandits here. For people who need more space or power, dealers can funnel people to the FR-S.

I think at the end of the day, it comes down to whether or not Toyota wants to bring it state-side. Hell, Toyota sold the xA side-by-side with the xB1, and Yaris for 3 years. It mostly worked because they all looked extremely different. To non-car people, that's enough to separate otherwise mechanically similar cars.

10-08-2015, 05:58 PM	#280
jawn Senior Member Join Date: Jun 2015 Drives: 2015 CWP BRZ Limited Location: NOVA Posts: 2,800 Thanks: 1,801 Thanked 3,946 Times in 1,757 Posts Mentioned: 105 Post(s) Tagged: 7 Thread(s)	If it's cheap enough, I don't think it'll be a problem to have both in the States. The Miata and FR-S both start at around 25K, which is in the price range for most people who have the buying power to purchase a Camry/Accord/Mazda6. If they can slot one in at Corolla/Civic/Fit/Yaris pricing, you can reach a broader demographic. If they can undercut everyone in the RWD space, they'd make out like bandits here. For people who need more space or power, dealers can funnel people to the FR-S. I think at the end of the day, it comes down to whether or not Toyota wants to bring it state-side. Hell, Toyota sold the xA side-by-side with the xB1, and Yaris for 3 years. It mostly worked because they all looked extremely different. To non-car people, that's enough to separate otherwise mechanically similar cars.