Quote:
Originally Posted by Captain Snooze
*raises hand*
I beg to differ just a bit.
Expectation can/does influence our perception.
Branding is all about influencing our decision making. Low end Tag watches for example. Mass produced using off the shelf movements but Tag spends something like 30% of their money on advertising telling us what great watches they are. That is, re-inforcing the image of sophistication.
I love the results of this: http://www.theatlantic.com/health/ar...om-bad/247240/ |
Whether or not anyone would BUY a product without the right branding is a different matter. I only said that anyone is capable of building good quality.