Quote:
Originally Posted by TheBRZ
Hmm.. I don't know, Subaru is really happy with how the development of the car turned out, and rightfully so. It's just a bummer the design is to much Toyota.
Also Yasuyuki Yoshinaga said that the BRZ will get (something of-) a followup model. Last year he famously said: "If I were to be told that, I'd pass out, It's not going to be just one generation."
Sales are on a decline, a power-upgrade surely will fix it and perhaps get the market ready for the 2nd gen!
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I think Subaru was eventually happy with the car, but certainly in the beginning had their doubts. Masuda and Tamou are quoted as being skeptical about how a naturally-aspirated RWD sports car would fit the Subaru lineup and whether Subaru would be able to recoup its investment costs.
I think internally Subaru faces the same doubts again as they decide whether and how much to invest into a second generation BRZ.
Personally I don't think they make that leap of faith unless they have another partner to split development costs with. For example, if Toyota decides they want to partner with Mazda or forego a partner for the second generation GT86, I just can't see a relatively small company like Subaru deciding to release a second-gen BRZ on its own. It would be a high-risk, low-reward endeavor. A lightweight NA RWD coupe just doesn't fit their business model, and a turbocharged version would cannibalize their WRX/STI sales.
I could be wrong, but that's my take on Subaru's position at the moment.