Daihatsu >>> Scion. It's not a performance brand at all, but it has credentials. Not even close to the rice fest that is scion.
They wouldn't sell it in the states though
I think through all the arguing you guys have gone completely off track. It makes no sense to make it a daihatsu, or a scion because it simply won't achieve it's sales potential as either, nor it's razon de etre. The Toyota brand WILL NOT receive the
"re-invigoration" it seeks out in having created this concept, and it will not achieve it's sales potential. Period.
Forget about brand image and what not. That is what it comes down to.