Quote:
Originally Posted by Tcoat
You build them to get people talking about your brand.
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Which I don't understand. Who is going to think "Man, that corvette is sexy. But you know that cobalt is pretty sweet too! Hmm..."
Or if they're looking for an economy sedan, are they really going to think "Hmm, I should look at a cobalt. After all, it's made by the same company that makes the corvette..."