View Single Post
Old 10-28-2010, 05:33 AM   #194
70NYD
Senior Member
 
70NYD's Avatar
 
Join Date: Jun 2010
Drives: RX8 S1
Location: Brisbane Australia
Posts: 1,396
Thanks: 49
Thanked 50 Times in 38 Posts
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quote:
Originally Posted by Dimman View Post
Conversely even if you are a better driver than me (I'll assume this is true) it is irrelevant to your arguments.

Now let's work on the following more constructively...



First let's remember what Toyota and every car company out there is about. Making money.

Given Toyota's return on investment, I can't say. The horrible expansion into Canada could be interpreted two ways. One, Scion is kicking ass and taking names, so now a proven system, onward into Canada, then the world. The other could be that it's not moving the volume expected and instead of just axing the whole thing and wasting a ridiculous amount of their investment, they are trying to stem declining sales by expanding into new markets.

Now allow me to elaborate on the marketing vs engineering profitability I touched on. My fear (which may seem paranoid now but who knows...) is if this marketing-driven experiment succeeds it will show companies that they don't need to invest as much in engineering. The technical side will then only need to meet the status quo and marketing will take it from there. It will attempt to erode the public's desire for real (way more expensive to develop) performance vehicles for more and more of the Toyota transport appliances, simply dressed up like a silhouette-type racing performance car.

The Japanese big 3's decisions to create separate brands to go upmarket makes sense. But Toyota's decision to create Scion scares me.
that is true i think, why on earth would they bring out the xB (called toyota ruckus) to australia now after it has been out forever

also oneday, i did say i met a few of you people, that wasnt the ONLY time or the ONLY instructor that thought he knew everything there is to know about cars.. like i said if schumacher told me something other than what is related to driving technique i wouldnt care, if one of his pit crew told me thats a different story.. they build the cars and design them, not the driver
__________________
70NYD is offline   Reply With Quote