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Old 10-26-2010, 11:07 AM   #155
DantKR
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so the lawyers wont be pressuring toyota because the buyers will be the enthusiasts and know how to drive this car and therefore the car will have less of a chance of being put into a tree by someone who doesn't know how to drive, hence the car comes as its supposed to and not a watered down version because toyota doesn't want to be sued.
So you really think Toyota is willing to sacrifice sales numbers to keep the car "pure". I sure as hell hope so, but I have little faith in CEOs or people that already have millions to make real decisions like this. You're assuming that Toyota drivers know how to drive and Scion drivers don't. I think this is where you're wrong. It will always be on an individual basis.

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how many kids just out of school/college do you know that can afford a porsche? coz i dont know ANY in fact the only people i know who own porches are 30+ aleast and actually know how to drive and go and do the porsche driving courses if they dont, thats why porsche can pretty much replicate the track cars, thats also why ferrari can take the tech from F1 and put it into their raod cars, because of the price range only the wealthy can afford these cars and they dont drive like morons on the road because one scratch could equate to the cost of a door of a scion/toyota.
Come to south florida... you'll be scared shitless at how many young people drive cars that cost more than 5 of ours combined. I've seen plenty of 30- people driving Porsche. Assuming that 1) people over 30 know how to drive just because they have a Porsche 2) Assuming if they don't would take their driving course are both... just... way off.

I've seen both cases of morons. I've had Maserati pass me on the interstate going at least 150. Just because he has a Maserati means he can drive? Fuck no. Funny enough he was pulled over a few mile down the road. Just because people have money doesn't mean they can drive any better or worse than anyone else.

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thats why i dont want it to be a scion because with the price target of this car and the demographic of scion the car wont only be re-engineered in the states it will be worldwide, because toyota wont want kids killing themselves in their ft's

look what has happened because of Englands rule on the front of cars the hood is going to have to be raised by 50mm to comply and thus is going to effect every ft sold in the world.
The price/demographic will be the same if it's Toyota OR Scion. The same people that will crash them will crash them as Toyota or Scion. The same people that will baby them will baby them as either one.

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Originally Posted by Dark View Post
@ oneday: I have a few questions for you.

Why does Scion come to existence?
Not oneday but I'll give it a shot. Scion came to existence to bring a fun inspired and affordable brand to the market. Something that could be viewed as "fresh"

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Who are Scion's sale targets?
20's - 30's Male and Females.

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How much is bargain for most Scion customer?
Not sure what you meant by this one. I'd assume though that it's a pretty decent bargain now a days in comparison to other vehicle brands.

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What is demographic age of FT-86?
20's - 30's Males

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How much will the FT-86 cost?(you can use either business strategy lens or logical lens)
Going to just gander somewhere in the $20k - $30k range depending on options and all that random crap. But we won't know for sure until Toyota tells us.

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Why Toyota's boss, Mr Toyoda, said he want to bring sport to the brand when he give up the only sport car to Scion? Is this business strategy or a lie?
He wants to bring back the passion for driving Toyota has, I don't think anyone denies that. But you also have to remember, Scion is only in America. So he would only be giving it to us here in the states in the outside form of Toyota, so he really wouldn't be giving up much in that aspect.

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I know I'm still undergraduate student in business management major, and I'm too young for these kind of stuff. More or less, I still understand what kind of business would make sense to a company. Some people say Toyota wants to save Scion. Yeah. It makes sense because losing a brand means losing a lot of money, but Scion would have been closed the door long time ago if it has not done good job. If they really make FT-86 a Scion, they are too childish to be hired by Toyota.
I don't think Toyota is trying to save Scion. Scion is doing pretty well on it's own, as it Toyota in the grand scheme of things.

Points:

1) Assuming most people buy Scions because of how they market the TC alone is wrong. A majority of TC drivers are in fact women. And the men that buy them very rarely do any kinds of mods outside of what you can do in the dealership.

2) I went to a few local import car gatherings back in Florida when I had my STi. I actually never saw a single Scion at the event. Most were early 90's Nissans and Civics.

3) The blind rage at Scion for having drift cars and all sorts of other things is stupid. Again, 90% of Scion buyers don't even know about any of that crap.

4) If Toyota re-engineers the FT-86 outside of basic stuff needed for emissions and what not. Then we can all rage.
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