Quote:
Originally Posted by MatadorRacing_F1
While I share your concern, accounting affects development far more than marketing. Marketing is a by product of the end result. It will affect what cars are made, but most definitely not how they are made.
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I disagree in the case of Scion. These cars and the brand did not exist prior to some marketing decision to create a company to directly target youth. Instead of producing interesting, exciting cars like the FT/R-86/S, it was decided to put 'funky' bodies on Echo platforms. Accounting could easily sign off on that as the platform did not need to be developed, and the powertrains were cheap. Then they marketed the living shit out of them.
For the most part I agree that accounting is usually the major downer for cars. But in Scion's case Marketing is king. The fact that it is also supposed to be an inexpensive brand is the worst of everything really. A car company run my marketing douchebags, and cheap accountants. Sounds like a recipe for disaster to me.
(Accountants would probably agree with my theory of Camry-izing the FT/R-86/S too, so yeah, fuck them too.)