I didnt say that they should miss out on profit, but making 5k less per car, but selling 1000 more cars will yield you a greater over all profit. Key to success is to think long term rather than short term
Enthusiasts will buy it regardless of the price. People who don't know much or don't care about cars and see them as point a to point b devices will buy something chrap, practical, cheaper on insurance.
Can you recall the exchange rates from 15 years ago?
And all cars here cost at LEAST 20% more. 10-15% more yeah, we are a smaller market, but even that isn't a excuse, it doesn't cost THAT much more for shipping in smaller quantities here.. (or shipping in general, since USA makes a lot and ships out)
Best solution for Australia in general would be to have MORE factories here, giving more to the economy as well..