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Think of it this way. When the S2000 came out it targeted the Z3, Boxster, SLK, and TT. Kicked some serious ass there too. But the FR-S will be only about 2/3rds the price of an S2000. Now think of what the competition and benchmarks will be. Not much to compare it to in the RWD area, Miata (anything else?). Maybe if we go into FWD competition Toyota may hope to steal some sales from the Mini, GTi, Civic Si?
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