[Sport-Tech]

Someone pointed out in another thread that the iQ costs the same in both markets. On the one hand, that argues for closer price parity for the FR-S since the iQ is the most recent vehicle released by Scion here and so best adjusted to current exchange rates. But it is also the cheapest Scion, and buyers are most price-sensitive on the cheapest cars. There might be more willingness on Scion's part to charge a greater % premium over US MSRP on their "high-end" vehicle, just as Subaru does for its WRX and STI. So we can't assume that the FR-S will get the same level of price parity as the iQ.