I stand by my prediction, but we'll see what happens.
Keep in mind that at the end of the day Toyota needs to sell the car to more than just a few dedicated car geeks and boy racers.
It's probably going to get labled "Impreza" for Subaru amd "Celica" for Toyota because these are reasonable choices based on name recongition for the manufacturer.
Even though the names may seem to describe different vehicles, they will still attract more buyers than they will turn off.
Does no one remember what the LeMans was in the 70's as compared to the car that bore the name in the 90's?
http://www.autoranch.com.au/autoranc...es/pont700.jpg
vs.
http://www.blogcdn.com/www.autoblog....iac.lemans.jpg
I don't even want to get into the many iterations of the Mustang... some were just beyond embarassing.
Also note that by this rationale, the Celica would have never become a FF... but it did.
Toyota has had three dedicated sporty/sports cars: The MR2 (not gonna work), the Supra (secretly a high powered Celica, at least initially), and the Celica. Of the three nameplates, Celica fits the best, and will appeal to more people than a totally new name.
Hell, if they're smart, they'll offer a super high power variant and call it the Supra
