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If something costs £18k in the UK, then it will most likely be priced at $18k here in the States. Currency conversion like this doesn't work like a straight up number change. A cup of coffee at Starbucks is the same number unit here as it is in London. And a person working at the Starbucks makes the same unit of money. So it sucks if you are American travelling to London, but awesome if you live in London and travel to the states, of course just sucking money wise.
I am just starting to read up on this car and am shocked that they are going for this under 20k price range. Hope Top Gear writes lots more about the car before it comes out.
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