cars101.com (a subaru dealer's website) says 540/month for the first 7 months.
http://www.cars101.com/subaru/brz/brz2013.html
Quote:
BRZ NEWS, UPDATES AND RUMORS
Expected at dealers May 2012.
soon- 3/1/12- Orders should be available starting March first. Each dealer will only get a few cars per month, maybe 1-4?
2/2812 BRZ order process. Each dealer has been given a fixed number of BRZs over the next 7 months (May-Nov 2012) which will be spread out so they don't all arrive at one time. Extra orders in addition to the allotted number of cars may or may not get filled. The monthly total for the entire country is expected to be 540 cars and there are over 600 dealers so not all dealers will get a car each month. There is no VIP program available on the BRZ.
from Subaru of America
"It is important dealers fully understand the order filling process as you submit your sold orders.
In summary, allocations for the 7 months May-November have been developed for each dealer. Fulfillment of a dealer’s allocation quantity will be spread basically pro-rata over the 7-month period and will not accelerate based on the number of sold orders submitted nor will it be reduced based on the number of sold orders other dealers submit.
The most important factor is for individual dealers to ensure their sold orders are submitted in the order with which they want them filled. SOA will look to fill the oldest sold order within a dealer’s allocation from the pool of cars available irrespective of when that order came in versus any other dealer’s order."
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Sounds like if you are at a smaller dealer you may be in for a wait. In other words if your dealership was allocated 2, that just means they will get 2 between now and November. There is no telling when in that time frame they will actually come.