[cfusionpm]

I owned a Scion since 2005 with a tC RS1. I absolutely loved that car, and if it didn't end up upside down on a freeway, I'd still be driving it today. I never had a problem with it since Toyota today is associated with the Prius and the Camry. Sensible, boring, high MPG, A-to-B cars. Nowhere in anything Toyota makes does "exciting" or "fun" come to mind. With the Scion brand, it was all about being quirky, fun, and now sporty. It's the youth/cool market and has done decently well, considering it doesn't have its own dealerships (like Lexus does) and has to sit in the kids corner of only SOME Toyota dealers.

If the twins are any indication, people don't seem to have a problem with Scion either, considering the FR-S is quite handily out-selling the BRZ, despite being practically identical.

I like the Scion logo. I think it looks cool and different. I like the brushed look instead of shiny gaudy chrome. But above all, I LOVE the FR-S. No matter what badge it has, I love this car.