Lot of fanboi responses in here, claiming that C/D is just trying to drum up sales by saying things like this. Most of your arguments are proven wrong by the fact that C/D has kept the MX5 (except for this year) on the list for a very long time. (if we're just talking about inexpensive drivers cars).
Not saying I 100% agree with C/D but they have a point.
Honestly I don't have a problem with the BRZ's interior quality and amenities (for it's price point). What really bugged me, a lot, is the engine. It's a dud. Sure the power is fine, but I don't get very excited revving it up that much. The sound is unappealing and it's a bit rough.
Compare the FA20 to any Honda VTEC engine and you know what I mean.
I guess it really is a modern day 240SX
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Current: 2023 GRC Circuit Edition, 2012 C63 AMG P31
Past: (2) 2000 MR2 Spyder, 2017 GTI Sport, 2006 Porsche Cayman S, Supercharged 2013 BRZ-L, 2007 Honda S2000, 1992 Integra GS-R