These guys recycle the black mass of batteries to make lithium that is purer than the virgin materials.

https://www.youtube.com/watch?v=H85o...ist=WL&index=1

I was just reading this, although the explanation doesn't make sense. They are canceling the project because of supposedly lower than expected demands for EVs yet the reason the demand is low is exactly because a $30,000 version (with the exception of the walking dead Bolt which is selling like hotcakes) doesn't exist. I think the Bolt demand shows the market is there, I think the real issue is building a vehicle to that price point.

Combination of all.

Apparently all the automakers are losing money on the EVs they build (except Tesla....but they lost money for some 10 years before it started to turn a profit)

so what do you do?
-Continue making these expensive ass EV's with tech up the ass to try to minimize loses.
-Make cheap affordable EV's and hopefully the money loss doesnt take your ICE profits with it.
-Reduce the amount of EV's you make because people are poor and cant afford these expensiveas EV's...and hope the economy of scales balances out or you can get to your possibly cheaper next gen platform to help reduce costs.
-Keep doing what your doing, but knowingly your investment into the battery factory might not pay off as soon or fast as you hope because people cant afford your EV's.

Despite tax credits, EVs are still expensive at POS, and with interest rates being high, I'm sure qualifying for the car might be harder. On top of that, the Tesla Highland and upgraded Y are on the horizon, so people might be holding off before ordering their Tesla. In 2024, tax incentives will be applied at POS, so the cars should be more affordable, and that too may be driving down demand in 2023. Some states have rolled back incentives for 2023 understanding the EV demand is taking off and will maintain most of its momentum at some point in the S-curve without incentives, especially as prices drop, but this can also affect demand.

https://electrek.co/wp-content/uploa...ncentives.jpeg

https://electrek.co/2023/04/20/surgi...se-incentives/

https://www.autoblog.com/2023/10/22/...-work-in-2024/

https://climatechampions.unfccc.int/...t-12.49.48.png

https://climatechampions.unfccc.int/...2030-iea-says/

I remember the bolt/volt being laughed at by Neil cavuto in 2008 or so but it's still here lol. Give gm props for superficially catering to the woke scum with certain vehicles while pumping out ls powered yachts and caddies as well as overachieving vettes

Another one....
https://www.cnbc.com/2023/10/26/merc...-ev-space.html

Summaries:
 

Lots of EV demand is increasing supply chain demand, which is constraining supply chains and driving up prices for Mercedes. That is hurting their profits. EV sales are up for them, now making up 15% of their vehicle sales, and they are producing 11% of all EV sales in the market, up from 6%, so growth and demand is strong. They are committing to 50% EV and hybrid by 2025 and only EVs after that.


Hertz is rolling back Tesla purchases because the price of EVs (Teslas specifically) keep dropping, and because they are getting cheaper, it is hurting their resale ability and bottom end. This probably means they will wait for prices to stabilize before buying more, and it is overall good news that prices are dropping.

Hertz also said repair costs are higher than expected, but this is another growing pains problem. Supply and demand of mechanics and places to service Teslas make costs higher. It would be nice if the article explained more about the type of repairs like if it is powertrain or wear and tear from customers.


Ford is cutting back the speed of investment on EVs based on over-projection on EV adoption rate and over-projection on the premium it believed customers were willing to pay for EVs. Even though revenue was up, profit was down because of increased costs and increased investment.

The Hertz change really isn't a big surprise. As Tesla continues to price adjust it completely messes with Hertz' ROI model. Hertz (and other rental companies) depend a lot on resale value of their cars as part of their price structuring. EV prices need to come down, but that doesn't play well in their financial models where resale value is baked in at purchase.

Toyota Six Steps to BEV Transformation

https://www.youtube.com/watch?v=uZCTp06PvUU