Subaru Trade "Up" offer.
 

Has anyone got anything like this? I got this solicitation about a week ago.

Does this mean that my tS is a desired item? Is it going up in value or does Subaru just do this as a matter of course?

So, you want me to trade in my sports car for a SUV?

Ridiculous.

Comments?

Never seen that before, but ridiculous is right. No sh!t it’s valuable that’s why you have it lmao can’t knock them for trying though. They’d make great profit, but it would take a special kind of fool to accept the offer.

i got these sort of pamphlets before. one for my charger r/t and another for my yaris. they are just fishing. if you made your payments on it effectively they would buy it back and sell you a new car. and for them it shows moving inventory. for you.. it means you silly for getting rid of my dream car

Paid cash - so go figure.

I would actually feel pretty offended if this was presented to me as an offer.

the best one ive gotten is when i took my yaris in for brake bleeding. it had corolla brakes and se calipers in the back, but i couldnt get the damn air out to get feel . so they enetered my information and took 2 hours to do it

Now mind you this yaris is a b spec car. no airbag. roll bars, race seats etc

they send me an offer. hey we want your yaris. XD and then a month later. hey your yaris airbag is bad

I am.

Just checked their prices on a Crosstrek - substantially LESS than what I paid for my BRZ, and they want me to pay 5K with my car traded in? Are they cracked in the head?

If they wanted me to trade in my BRZ (with FI, E85, etc.) they would have to pay me to take the Crosstrek, not that I would ever.

It's apples and oranges, what are they thinking.


I do get solicitations for my 2007 Toyota FJ all the time.

All they care about is moving widgets off their lot. They don't care that you like this widget over that widget, they just want you to trade your widget for that widget.

It's a waste of time unless you were already selling.

It's just part of an automated marketing campaign. They have their database of clients and what they bought, it's not a personal outreach. If they get a 2-3% response rate they are considered successful.

And who knows? In the intervening time maybe you and the Mrs. had triplets and now you need an Outback or something. That stuff happens!

I've gotten at least one of these per month, usually via email, for the past couple of years. Always for an XV or Legacy. As others have said it is an automated marketing campaign to bait people into going to the dealership. It also seems to be directed at advertising whatever new models they're prioritizing rather than actually increasing used inventory. Not to say a tS isn't desirable.

I also get an occasional letter for Nissan about a Sentra Spec V I owned over a decade ago being in high demand. It isn't.

I was given a DVD at a promo event with this on it 12+ years ago.

[ame]https://www.youtube.com/watch?v=Z9yAw2jYxxQ[/ame]

Can't believe that you can 'trade up' with Subaru.. where is there to go from a BRZ?

I still get these for my 2008 Lancer. I highly doubt that any dealer is desperate for used Lancers. It is just a ploy to get you into the dealer. Ignore it.

I don't think Subaru knows or cares what mods you have. They have a database of when you bought your car. After a few years they calculate what its probably worth. Then they send you offers for new cars that are the same price.

If you wanna be offended at a database tool go ahead... but it wont get you anywhere. They don't usually have feelings.