Some FR-S "news" (pricing update)
 

Just talked to the Scion dealership manager at a large Scion/Toyota dealer in Toronto. A bit of "news" that might be of interest:

1. There is a production FR-S that is making the rounds and will be available for viewing at some point - he was not sure how much advance notice he would get on it, took my # to call.

2. There is a big meeting on April 21 at Scion HQ for dealers re the car.

3. Anticipated arrival in May for first cars.

They are taking deposits, and only anticipate getting about 5 cars in the first round. They will definitely have one for test driving - the manager said he will be getting a personal one.

He had no idea when CDN pricing will be announced but feels the markup is likely to be more like the tC's 8% than the iQ's 4% (he sounded pretty certain about that, FWIW).

UPDATE: Just had a call back from him with more news, and it looks like pricing WILL BE UNDER $27K, with official pricing to be released within a week.

I spoke to my scion dealer in toronto yesterday who told me they were expecting official price within a week or so.

Yes, I am expecting this too.

Yes my manager just got that word too - see update above.

I want this car!!!!

The only thing holding me back is the possibility of first year model issues :(

May consider the switch from BRZ to FR-S if the FR-S is only about an 8% markup and the BRZ is much higher. Will be interesting to see how it all pans out I guess.

26,500

Im calling it. The scion guy i talked to awhile back said this was the rumblings for the price and all indications points to this being a logical guesstimate.

Hoping for US parity though, cuz 25,000 would be much better. :)

I wouldn't let this hold you back:

1) Subaru and Toyota are two of the highest quality manufacturers
2) Warranty will cover you, and I know first Toyota service is really really good.
3) Mary parts are "out of bin"...the only thing that may be a concern is the new engine.

My best guess: Subie won't go with the 30% they have on the WRX, but it will still be worse than the FR-S markup level, probably around 15%. So assuming the US lower-end BRZ (Premium?) is $26k, that will put it at $29.9k before freight taxes etc. Versus say $26.7k for the FR-S. No-brainer choice.

And I'm hoping I trip over a few 10 lb gold bars next time I hit Loblaws for groceries...

If pricing is under 27k then they for sure have me sold (pending test drive)

Have heated mirrors and no red stitching for Canada models been confirmed? Any other changes (hoping for seat warmers :)

At the VIP event the Scion reps said no heated seats :(

no heated seats in canada but texas(home of 114ºF weather) gets them? if anything we should get cooled seats and canada should get warmed seats :D

I have seen nothing suggesting the Scion is getting heated seats anywhere. No red stitching confirmed (for Canada) by Scion national brand manager.

i saw it in the scion at the dallas auto show... it will be at least option i guess :D

Well the tC has a leather option (with heaters) which isnt available in the US so maybe it will be an option up here?

The price is looking much higher then I original thought it would be, so personally I could care less for options.

It's sad that there are no real cheap cars for students up in Canada. This car is affordable in the US... but with taxes + higher price in Canada, its quickly approaching unaffordable for grads...

Wait, you were expecting lower than $27,000 CAD for this car?

I think if it lands at $27,000 there will be a lot of happy people. That's not really that high of a markup compared to what most American -> Canadian conversions are.

^ I was hoping it would be cheap. I thought it would be 22 american, being 25cad. Guess I hoped too much.