BRZ and FR-S Sales Numbers Thread

[Drift&Drag]

Whether it is a power-adder (turbo/supercharger) and/or noticeable cosmetic/styling modifications, anything new would revitalize their sales. Also, as the aftermarket choices broadens, this too would attract additional enthusiasts for both models.

[nlowell]

Thanks for the data! Just curious, why does your chart show 55k cars while the Chief Engineer just claimed that 100,000 are on the road? Any ideas on why this is drastically different?

[strat61caster]

Originally Posted by nlowell

Thanks for the data! Just curious, why does your chart show 55k cars while the Chief Engineer just claimed that 100,000 are on the road? Any ideas on why this is drastically different?

His chart is for North America only and based on the numbers in this thread (46,000, not 55,000). Chief Engineer was claiming worldwide sales.

[ThisIsChrisKim]

Originally Posted by rice_classic

I seem them almost daily here in the PacNW. There's a lot of them around.

What is rare is not seeing one of the twins, it's seeing one of the twins stock.

I don't see a ton of twins over here in the DC-area. Once in a while I see one, but I'd put it at about once or twice a month. I drive ~two times a week.

[subiestyle]

[quote=CruiseZen;1581220]

Originally Posted by SirBrass

It's a very limited release (only 2000 units, iirc), so I doubt it will severely (if at all) impact regular sales.

Still, how many of those sales during the next few months will be from folks who might have otherwise bought a BRZ?

true. when you just look at 2000, it looks like a small number.

but if you look more closely, you will find that a very large majority of those 2000 owners would've bought the brz limited if the monogram wasn't available.

[SirBrass]

Perhaps. The monogram series IS a brz limited but with scion badging and radio, essentially for a bit more money and the fixed price, no negotiation policy of scion. So, those inclined to shop for deals will still go for the BRZ Limited.

It's still a sale for Toyobaru either way, so it's not going to hurt sales any.

That's like saying that releasing the Boss 302 is going to hurt sales of regular v8 mustangs.

[orlandorealtor]

Originally Posted by SirBrass

Perhaps. The monogram series IS a brz limited but with scion badging and radio, essentially for a bit more money and the fixed price, no negotiation policy of scion. So, those inclined to shop for deals will still go for the BRZ Limited.

It's still a sale for Toyobaru either way, so it's not going to hurt sales any.

That's like saying that releasing the Boss 302 is going to hurt sales of regular v8 mustangs.

My Scion dealer gave me a very good discount. I think this no negotiation policy is just with some dealers.

[SirBrass]

It's scion policy across the board. I found out about it from their website, that is, at the Scion level, not dealership level.

[FRSure]

Originally Posted by SirBrass

It's scion policy across the board. I found out about it from their website, that is, at the Scion level, not dealership level.

Not for me..
Big dealers do discounts.
I got my '14 FRS Auto for 1.6k off 2,655 off MRSP, not including freight.. So including freight.. I got about 1.7k off MRSP.

[SirBrass]

They can probably get away with it in certain situations, I bet. Just as long as Scion doesn't find out.

[orlandorealtor]

Originally Posted by FRSure

Not for me..
Big dealers do discounts.
I got my '14 FRS Auto for 1.6k off 2,655 off MRSP, not including freight.. So including freight.. I got about 1.7k off MRSP.

My total discount was around 2800.00 with freight. It was last month and he said they wouldn't be discounting as much in March.

[FRSure]

Originally Posted by SirBrass

They can probably get away with it in certain situations, I bet. Just as long as Scion doesn't find out.

Not sure... They did claim they are the biggest mid Atlantic Toyota seller. :/

[Sonic23]

Thank you

[Quentin]

Originally Posted by SirBrass

They can probably get away with it in certain situations, I bet. Just as long as Scion doesn't find out.

PurePricing just means that they have to offer a certain spec car for a given price to everyone. In theory, they could list everything at MSRP, want to make the deal for you, and temporarily drop the price of a 6MT FR-S Monogram (for example) to what you guys want to agree upon. If another guy walked in the dealership and wanted to buy the same car at the exact same time, they'd supposedly have to offer him the same price. Either way, there is wiggle room if you are trading. You could agree to pay the MSRP but you want $2000 more for your trade than they initially offered to make the deal happen. Of course, a dealership, like the one in NOVA that I talked to, could just knock $1500 off all of their Scions and still be within Pure Pricing guidelines. They just have to advertise the same price to everyone on that spec of car. This is posted on the website of my local Scion dealer. "Scion's "Pure Price" purchase experience means no haggle, no hassle. The price you pay for all products and services offered equals the dealership's posted and advertised price. Price menus are clearly posted in the dealership showroom for all products and services. Dealers are free to set their own prices."