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Old 03-13-2014, 09:19 AM   #315
utekineir
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Quote:
Originally Posted by Jegan_V View Post
Individual dealers doing discounts is not a sign of a product failing. The F-150s, Sierra/Silverado and Rams see some of the heaviest discounts in the auto business...would you say they're sales failures? Some of those trucks are discounted in the range of $7000-9000. Some dealers can get MSRP on certain cars, other dealers with those same cars can't.
This,

msrp on a truck is a joke

my work truck had a sticker of about 32k, (13 ram half ton, 4x4, single cab, lowish spec) dealer took in the 25k range.

asking for 25% off msrp on most vehicles would get you laughed out of the dealer, on trucks that sort of discounting is nearly par for the course.
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